MarketingPilot ASIMO - Advertising Sales & Inventory Management

Advertising Sales & Inventory Management Software
MarketingPilot's Advertising Sales and Inventory Management Option (ASIMO) provides a complete integrated solution for managing print and online advertising sales, including inventory management, bookings and invoicing.

Benefits
ASIMO improves communications and streamlines processes enabling users to focus on sales and business development instead of logistics. MarketingPilot helps teams work together more efficiently and faster. MarketingPilot eliminates the inefficiencies caused by paper and spreadsheet-based systems. With MarketingPilot the information users need is available right on screen and is updated immediately; there is no transferring or rekeying information:

Increase revenue
Shorten the sales cycle
Improve advertising inventory realization and utilization
Better realization/inventory usage
Reduce costs
Save time
Move faster
Streamline workflows
Stop rekeying the same information again and again
Improve management control
Better analytics and reporting
Improve planning
Eliminate spreadsheets
Reduce errors

Coop Advertising
MarketingPilot's Ad Sales and Inventory Management Option provides an integrated suite of tools to manage coop programs that increases revenues and cash flow while reducing costs, saving time and improving service. Find Out More.

ASIMO is available as an add-on to MarketingPilot AMS (Pro and Enterprise) and MarketingPilot (Pro and Enterprise).

Is ASIMO Right for You?
The MarketingPilot Advertising Sales and Inventory Management Option is designed for organizations that have media assets and sell them. MarketingPilot's Advertising Sales and Inventory Management Option is designed for:

In-house marketing departments that manage Cooperative Marketing and Market Development programs for their vendors and suppliers, including in-store promotions, point-of-purchase programs, end-caps, advertising space in publications, participation in catalogs, etc.
Mail order distributors that offer vendors advertising space and other marketing opportunities in their catalogs.
Online merchants and publishers that offer banner ads and listing opportunities on web sites and landing pages.
Event producers offering advertisements in event publications, booths, sponsorships and other types of promotional opportunities.
Venue and Facility operators that offer advertising, sign, sponsorship and other promotional opportunities.
Traditional publishers that sell advertising space in magazines, trade publications, newsletters, etc.
Billboard operators and outdoor advertising/sign firms that track locations and rentals.
Associations, teams, agencies, educational institutions that solicit sponsorships and need to track bookings and commitments.

Integrated CRM and Client Management
MarketingPilot's CRM functions rival those of stand-alone CRM systems, with the added benefit of complete integration with bookings, assets and inventory management.

Client and prospect database
Activities/to do's
Opportunity management
Contract management
Document management

Advertising Inventory Mgt Features
ASIMO provides an integrated Ad Sales operation, solution.

Inventory Management
ASIMO provides real time inventory availability and reduces the time it takes to generate proposals and create bookings.

Media Management
Setup assets quickly using wizards.

Unlimited number of Media Properties
All media types: publications, web sites, outdoor, signage, events, venues, sponsorship
Asset management
Multi-unit assets
Online rate card and materials specifications

Proposals
ASIMO provides powerful proposal functions that enable users to quickly prepare media plans for clients and prospects. Proposals can be converted into Bookings and Invoices with a few clicks.

Insertion Orders/Bookings
ASIMO provides a best-in-class solution designed for Advertising sales.