Benefits
The MarketingPilot Advertising Sales and Inventory Management Option improves communications and streamlines processes enabling users to focus on business development instead of logistics. MarketingPilot helps teams work together more efficiently and faster. MarketingPilot eliminates the inefficiencies caused by paper and spreadsheet-based systems.
With MarketingPilot the information users need is available right on screen and is updated immediately; there is no transferring or rekeying information:
- Increase revenue
- Improve Advertising inventory management
- Better realization/inventory usage
- Reduce costs
- Save time
- Move faster
- Stop rekeying the same information again and again
- Improve management control
- Better analytics and reporting
- Improve planning
- Eliminate spreadsheets
- Reduce errors
Availability
ASIMO is available as an add-on to MarketingPilot AMS (Pro and Enterprise) and MarketingPilot MRM (Pro and Enterprise) . |
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Is ASIMO Right for You?
The MarketingPilot Advertising Sales and Inventory Management Option is designed for organizations that have media assets and sell them. MarketingPilot's Advertising Sales and Inventory Management Option is designed for:
- In-house marketing departments that manage Cooperative Marketing and Market Development programs for their vendors and suppliers, including in-store promotions, point-of-purchase programs, end-caps, advertising space in publications, participation in catalogs, etc.
- Mail order distributors that offer vendors advertising space and other marketing opportunities in their catalogs.
- Online merchants and publishers that offer banner ads and listing opportunities on web sites and landing pages.
- Event producers offering advertisements in event publications, booths, sponsorships and other types of promotional opportunities.
- Venue and Facility operators that offer advertising, sign, sponsorship and other promotional opportunities.
- Traditional publishers that sell advertising space in magazines, trade publications, newsletters, etc.
- Billboard operators and outdoor advertising/sign firms that track locations and rentals.
- Associations, teams, agencies, educational institutions that solicit sponsorships and need to track bookings and commitments.
Coop Advertising
MarketingPilot's Ad Sales and Inventory Management Option provides an integrated suite of tools to manage coop programs that increases revenues and cash flow while reducing costs, saving time and improving service. Find Out More. |
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Advertising Inventory Mgt Features
ASIMO has the features you need to run an Ad Sales operation.
Media Management
Setup assets quickly using wizards.
- Unlimited number of Media Properties
- All media types: publications, web sites, outdoor, signage, events, venues, sponsorship
- Asset management
- Multi-unit assets
- Online rate card and materials specifications
Bookings
ASIMO provides a best-in-class solution designed for Advertising sales.
- Multi-asset bookings
- Backorders and availability
- Inventory management
- Availability Gantt chart
- Integrated Traffic and production
Financial/Accounting
MarketingPilot provides a complete financial accounting solution.
- Invoicing
- Online Credit card processing
- Full accounting
- Accounts receivable
CRM
MarketingPilot's CRM functions rival those of stand-alone CRM systems, with the added benefit of complete integration with bookings, assets and inventory management.
- Client and prospect database
- Activities/to do's
- Opportunity management
- Contract management
- Document management
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