Improve Stewardship with MarketingPilot's Broadcast Verification Option Digital confirmation and compliance of media schedules allows you to quickly identify discrepancies for immediate action.
MarketingPilot provides integrated broadcast verification functions that enable users to use the information encoded in radio and tv commercials and collected by broadcast verification service provides to audit and confirm if the commercials ordered aired as scheduled. Tight integration with MarketingPilot's financials provides a productive environment for media stewardship.
Import BVS data with a few clicks.
Subscribe to the broadcast verification service of your choice; MarketingPilot supports them all.
MarketingPilot's 'Auto-match' function automatically tags ads that ran as scheduled.
Cleared orders flow automatically to AP for payment or can be routed back to media buyers or auditors for action.
Media accountability is an important component of Media Stewardship. By insuring that media schedules air as planned near real time, broadcast verification helps proactively monitor ad schedules and enables users to make adjustments when needed. Our data integration with BVS data providers provides a platform for clients to more effectively and efficiently manage their campaigns in order to maximize their ROI.
*The Broadcast Verification Option requires users to have Media Buying Option subscriptions.