Integrated Multi-Channel Media Buying and Planning Software MarketingPilot media buying and planning software streamlines processes, saves time and helps teams work together - it seamlessly integrates multi-channel media buying with planning, traffic, creative production and accounting/finance. Manage all channels with one system.
Digital
Social
Search
Newspaper
Magazine
TV
Cable
Radio
Outdoor/Mobile
Features MarketingPilot media buying and planning software has the most comprehensive media buying features available.
Media database
Online Rate Cards
Online Materials Specifications
Vendor and Client CRM
Media Buying and Planning wizards; mass update
Reconciliation
Invoicing
AP/AR
Sequential Liability
Markets and demographics
Complex discounting/surcharges
Planning
Ad database
800# database
Performance/ROI tracking
Behavioral Tracking
3rd Party Tracking URLs
Traffic and production
Ad scheduler
Gantt charts and calendar
Flowcharts
Document management
Contract management
Tear sheet management
Broadcast Verification Option
STRATA Integration Option
Difference Makers If you aren't currently using a media buying and planning system you should. Here's why:
Reduce costs
Save time
Move faster
Reduce errors
Stop rekeying the same information again and again
Find new media opportunities
Eliminates spreadsheets
If you currently use a media buying or planning tool you should be using MarketingPilot. Here's why:
The only multi-channel planning system available
Fully integrated financial management and accounting
Integrated ad database
Manage sequential liability
Track by GL code, expense account, market, segment, promotion, campaign, program, job, product and channel. Split and report costs by products, locations, channels, etc.
Integrated digital asset management
100% browser-based; works equally well on PCs and Macs
