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media buying and planning software by MarketingPilot
The Ultimate Media Buying and Planning Software
MarketingPilot media buying and planning software streamlines processes, saves time and helps teams work together - it seamlessly integrates media buying with planning, traffic, creative production and accounting/finance.

Difference Makers
MarketingPilot is the best media buying and planning software available:

  • Reduce costs
  • Save time
  • Move faster
  • Reduce errors
  • Stop rekeying the same information again and again
  • Find new media opportunities
  • Eliminates spreadsheets

There is no other media buying and planning software available that can truly rival MarketingPilot's full and complete set of tools:

  • Handles online, newspaper, magazine, inserts, radio, tv, cable and outdoor.
  • Minimizes data entry by carrying information forward into integrated financial management and accounting functions.
  • Integrated ad database.
  • Track by GL code, expense account, market, segment, promotion, campaign, program, job, product and channel. Split and report costs products, locations, channels, etc.
  • Integrated digital asset management.
  • Browser-based; works equally well on PCs and Macs.

Stand-alone; On-Demand (SaaS) or Integrated
MarketingPilot MBO is available as a stand-alone product (licensed or on-demand) or tightly integrated into MarketingPilot MRM and MarketingPilot AMS.

 

Features
MarketingPilot media buying and planning software has the most comprehensive media buying features available.

  • Media database
  • Online Rate Card
  • Materials specifications
  • Vendor and client CRM
  • Media Buying and Planning wizards; mass update
  • Reconciliation
  • Invoicing
  • AP/AR
  • Markets and demographics
  • Complex discounting/surcharges
  • Planning
  • Ad database
  • 800# database
  • Result tracking
  • Traffic and production
  • Ad scheduler
  • Gantt charts and calendar
  • Flowcharts
  • Document management
  • Contract management
  • Tear sheet management
Media Buying Software Features
- Ad Database
- Analytics/Performance
- Billing
- Buying

- Calendars
- Direct Marketing/Response
- Mailing Lists
- Markets

- Media Database
- Planning
- Reconciliation

- Reports
- Solutions
- Tear sheets
- Traffic
Upcoming Webinars

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Frequently Visited

Product Intro
MarketingPilot MRM Home Page
MarketingPilot AMS Home Page
Aero Home Page