Every organization's marketing plans are unique. MarketingPilot supports
your marketing planning process by helping you create a thoroughly-documented
marketing plans. Go from planning directly into execution without changing
systems or re-entering information.
Features
Create multiple marketing plans.
Organize marketing plans in folders.
Create marketing plans for products, divisions, departments, products, brands, launches.
Track specific objectives.
Link objectives to programs, campaigns, events, jobs and specific products/services. Track the results of each objective.
Perform and track SWOT - strengths, weaknesses, opportunities and threat analysis. Print SWOT and TOWS reports.
Track results.
Route marketing plans for approval and review.
Attach files to marketing plans.
Annotate marketing plans.
Restrict/grant access to each marketing plan to specific users.